The Northern Tower - Branding
2025 Branding project for a real estate venture, collaboration with Noa Ben-Shoshan, creation of graphics and content, including a logo for the venture and preparation for printing of a fancy folder, Elgam's project, a basic landing page in Wix Studio, lead collection
Logo Design
A unique and memorable logo was meticulously crafted for The Northern Tower, embodying the venture's essence and aspirations. The design aimed for sophistication and recognition within the competitive real estate landscape.
Graphic Design
A comprehensive suite of graphic assets was developed, encompassing visual elements for digital platforms and high-resolution designs for print materials. This ensured brand consistency and visual appeal across all communications.
Content Creation
Engaging and persuasive content was developed to articulate The Northern Tower's value proposition. This included compelling narratives for marketing collateral and concise, impactful messaging for the landing page.
Print Preparation (Premium Folder)
Significant emphasis was placed on preparing a luxurious and high-quality folder for printing. This involved meticulous attention to detail in design, layout, and material selection, ensuring a premium tactile experience that reflected the upscale nature of the real estate project.
Foundational Landing Page (Wix Studio)
A foundational landing page was designed and developed utilizing Wix Studio. This digital presence served as an initial touchpoint for prospective clients, providing essential information about The Northern Tower and facilitating lead acquisition.
Lead Generation Strategy
The landing page was optimized for lead generation, incorporating clear calls to action and user-friendly forms to capture valuable prospect information.
The "Northern Tower" branding project successfully established a sophisticated and recognizable brand identity for this real estate venture. The combination of strong visual elements, compelling content, and strategic digital presence effectively positioned the project for lead generation and market engagement.