2025 - Im-Pulse
Project Overview
The im-pulse project, a pivotal collaboration with Whiteboard Company in 2025, involved the comprehensive development of a sophisticated, long-form landing experience. Starting from a foundational prototype and raw content supplied by the client, the primary objective was to engineer a robust digital platform that seamlessly integrated with a Content Management System (CMS). A critical requirement for this project was its dual-language functionality, supporting both English and Hebrew, with each language operating autonomously regarding data and URL structures.
Design and User Experience:
At Im-pulse, we really focused on making the user experience super smooth. We did this by paying close attention to how everything looked and how users interacted with it. We added little CSS touches that made a big difference in how information was presented, turning static content into something dynamic and engaging. These interactions were thoughtfully designed to help users easily navigate through all the content, making even long articles feel intuitive and easy to digest.
Technical Implementation and Client Control:
From a technical standpoint, the project prioritized flexibility and client empowerment. The CMS integration provides Whiteboard Company with complete autonomy over the product, allowing for effortless content updates, modifications, and management without requiring developer intervention. This self-sufficiency was a key deliverable, ensuring the longevity and adaptability of the platform. Furthermore, the development rigorously adhered to industry best practices for web accessibility and responsiveness. The im-pulse site successfully passed all accessibility standards, guaranteeing inclusivity for users with diverse needs, and demonstrated impeccable responsiveness across a wide array of devices and screen sizes, delivering an optimal viewing experience on desktops, tablets, and mobile phones alike.